France is the biggest manga market in Europe

Date: 2012 February 02 17:36

Posted by Joe

Facts and figures for the the manga industry always make an interesting read. CNN's Geekout Blog has a good article about the European Manga Industry.

Did you know that France accounts for 50% of VIZ Media Europe's manga sales? The article also highlights that combined Europe and the Middle East generates more manga sales than America -

"'In Europe, manga is most popular in France, then Italy and Spain,' said Hyoe Narita, president of VIZ Media Europe, which is headquartered in Paris. Annual manga sales in Japan are about $5 billion, he said, whereas American manga sales are $120 million and Europe and the Middle East combined make $250 million. This combined number given out is probably because VIZ Media Europe distributes to the Middle East as well. Japan is still the huge maker, but these numbers show that manga is moving well outside of Asia."

"The popularity does vary by country, but France is by far the leader in European otaku interest, as it brings in 50% of European manga sales. Narita said it’s the same size or a bit bigger than the market in the United States."