Manga Entertainment UK discontinue Fullmetal Alchemist Brotherhood on Blu-ray

Date: 2010 December 13 16:33

Posted by Joe

Manga Entertainment UK have sent us some sad news about the release of Fullmetal Alchemist Brotherhood on Blu-ray. Due to the poor sales of Part 1 and 2 on Blu-ray they will discontinue the series on the format. Part 3 onwards will still be released on DVD.

This due to the high cost of producing Blu-rays and the low sales they've had of the format.

At least Manga Entertainment have sent a press release, other companies just silently pull titles.

Full Story

Press release as follows:

MANGA UK PRESS RELEASE

It is with sincere regret that Manga Entertainment has decided to discontinue the series, Fullmetal Alchemist Brotherhood on Blu-ray. This difficult decision had to be made in light of the high production costs of producing the series on Blu-ray and the disappointingly low sales of Part 1 and 2 on the format. To clarify, this will mean that there will be no new Blu-ray sets released by Manga Entertainment after Fullmetal Alchemist Brotherhood – Part Two. However, the series will continue to be released on DVD with Part Three released on 23rd February 2011, Part Four to be released on 25th April and Part 5 released on the 12th September (to be confirmed).

Jerome Mazandarani, Marketing Manager from Manga Entertainment has offered his sincere apologies to all fans that will be disappointed with this decision:

"It is never our intention at Manga Entertainment to disappoint our very loyal customers who we appreciate enjoy collecting a complete series on their favourite format. However, the exceptionally high inception costs involved in releasing the series on Blu-ray and the relatively small sales we enjoy in the UK have made the endeavor unviable. I cannot apologize enough to the fans that have already started collecting the series on Blu-ray for the disappointment this may cause them. I sincerely hope that you will continue to collect the series on DVD."